Advertising boards & digital signage
For most high-street businesses the shop window is the most valuable advertising space they have, and the hardest place to run a screen. Daylight on the glass washes out an ordinary indoor display. A window-facing screen is built with much higher brightness so the picture stays readable from the pavement.
High-Brightness Shop Window Displays (view the range) are listed at 32, 43, 49, 55, 65, 75, 85 and 98 inch, with brightness from 1,000 to 2,500 nits. They come in single-sided designs that face the street, or double-sided designs that also face into the shop, and are installed hanging from the ceiling or on a floor stand, with several stand styles to choose from. For a slim two-faced unit there is also the Double-Sided Display (view the range), a 55-inch reference design whose panel technology is confirmed at quotation.
These screens sit inside the glass, so they are indoor products, not weatherproof ones. What they show is usually time-sensitive: opening hours, today's offers, new listings, this week's menu. That makes digital signage content management worth thinking about early. It is scoped separately from the hardware, around who updates the window and how often it changes.
Catalogue
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Shop window displays
Window-facing displays from 32 to 98 inch at 1,000 to 2,500 nits, single or double-sided, hung from the ceiling or on a floor stand behind the glass.
Double-sided displays
A slim 55 inch display that shows content on both faces, the same or different on each, on a floor stand, hung from the ceiling or fixed to a wall.
Where they fit
Show offers, new arrivals and seasonal campaigns to people walking past, and change them without redressing the window.
Example application: an estate agency rotates current listings in the window instead of printing and hanging new cards.
Put the menu, today's specials and opening hours where people decide whether to come in.
Example application: a large-format screen faces the road so that a vehicle or furniture showroom keeps advertising after the doors have closed.
Use a double-sided design so one unit speaks to people in the mall and to customers already inside.
Choosing
Indoor displays are listed at 300 to 450 nits. The shop window range is listed from 1,000 to 2,500 nits because sunlit glass reflects the street and washes out a dim picture. The level you need depends on which way the window faces, how much shade it gets and any film or tint on the glass. The brightness configuration is confirmed with your quotation.
A single-sided display faces the street only. A double-sided design adds a second screen facing inwards, so the same position promotes to passers-by and to customers inside. How each face is driven, and the brightness of the inward face, are confirmed for your configuration. See also double-sided displays.
Hanging a display from the ceiling keeps the window floor clear, but the ceiling has to be able to carry the load. A floor stand needs no overhead fixing and can be repositioned when the window layout changes. Several floor stand styles are listed for this range.
Sizes run from 32 to 98 inch. The 75, 85 and 98-inch sizes are described with a full-screen 16:9 design, and the range is described in two design styles, narrow-bezel and slim-profile. Resolution is offered in Full HD or 4K-class options, with the exact resolution confirmed for your configuration.
A window display works behind glass and is protected by the building. An outdoor display stands in the weather and needs a sealed, temperature-managed enclosure. If the screen will be outside the glass, even under a canopy, look at outdoor advertising displays instead.
Beyond the hardware
Applications and management tools are designed and built per project, then quoted separately from the hardware.
Hardware, software and services combined around a job you need done.
Questions
Brighter than an indoor screen, and how much brighter depends on the window. The range is listed from 1,000 to 2,500 nits. A shaded, north-facing window on a narrow street needs less than a south-facing window in full sun. Brighter screens also draw more power and produce more heat, so it is worth choosing the level the position needs. Tell us which way the window faces, what shading it has and whether the glass is tinted, and the brightness configuration is confirmed with your quotation.
Yes, if you choose a double-sided design. The shop window range is listed in single and double-sided versions, so one unit can face the street and the shop floor. Whether each face can show different content is confirmed for your configuration. The separate 55-inch double-sided display is listed as showing the same or different content on each side.
Ceiling mounting is listed for this range. Whether it suits your premises depends on what is above the window: a structural soffit is very different from a suspended ceiling tile. If the ceiling is not suitable, a floor stand avoids the question. Fixing methods are planned under installation and rollout.
No. It is a high-brightness indoor display designed to work behind glass, and no weather rating is stated for it. For a position outside the building, outdoor advertising displays are the right range.
A window in full sun is a demanding position, because sun through glass builds heat. Describe it in your enquiry: the direction it faces, the hours of direct sun, any blinds or solar film, and how much space there is between the glass and the screen. We use that to confirm a suitable configuration with your quotation, and do not assume one from a catalogue.
The range is offered in Full HD or 4K-class options, and the exact resolution is confirmed for your configuration. For most window advertising viewed from the pavement, Full HD content looks sharp. Higher resolution matters more on the largest sizes or where people stand close to the glass.
Describe what the screen needs to do and where it will go. We will recommend the right hardware and software and confirm the configuration in a written quotation.