Stretched bar displays
Family reference Ref KC-D07
Some of the most useful advertising positions are too narrow for a standard screen: the edge of a shelf, the band above a servery, the strip over a doorway. Stretched bar displays fit those spaces, and we record the exact format of each size so your content is designed to the right shape.
Quote-led, not a checkout: we confirm the configuration, price and lead time in your quotation.
Also listed under Digital menu boards, Bus and taxi advertising displays.
Overview
A stretched bar display is a long, shallow screen, several times wider than it is tall. It goes where a conventional display cannot: along a shelf edge at eye level, above a counter where ceiling height is tight, or across the head of an aisle. Because it sits right beside the product or the point of decision, even a small bar can carry a price, an offer or a direction at the moment it matters.
The catalogue lists sixteen sizes from 19.5 to 80 inch, with 300-nit and 700-nit brightness references, wall-mount or open-frame formats and a black or white finish. Playback is by HDMI input from your own player, or from an Android or Windows configuration. The open-frame format is a module for building into shelving, fixtures or kiosks rather than a finished cased unit.
One point needs care with this product type. Bar displays do not share a common shape: each size has its own aspect ratio and pixel resolution, and the catalogue prints neither. We do not estimate them. The format is recorded separately for every configuration and confirmed with your quotation, before any artwork is produced, so that your designer works to the true pixel dimensions.
Many small screens are only manageable with the right software. We can scope digital signage content management for scheduling prices and promotions across a run of shelf-edge screens, and layouts can be prepared through our design and branding service. Used above a servery, a bar display can also form part of a digital menu board.
Suitable applications
The catalogue’s own lead example. A bar display along the shelf edge puts prices, offers and short product films directly beside the product, where a poster or wall screen would be out of sight.
Where there is no height for a row of standard menu screens, one or more bar displays can carry category headings, meal deals or a short menu in the band above the counter.
Buses and metro carriages are named in the catalogue as applications. No vehicle power input is stated for this range, so any vehicle use needs a power and fixing assessment; see also our [bus and taxi advertising displays](/products/bus-taxi-advertising-display).
For example, a bar display over a doorway can name the department beyond it, show opening times and switch to directions during an event.
The open-frame format suits joinery, vending fronts, display plinths and kiosk headers, where the screen needs to sit flush within something else.
Key features
From 19.5 inch for a single shelf bay up to 80 inch for a long run above a counter. The list is long because bar formats vary, so there is usually a size close to the space you have.
Two brightness references are listed. The higher level helps in brightly lit stores and near windows. Which level is offered for a given size is confirmed for your configuration.
Choose a cased unit that fixes to a wall or fascia, or an open-frame module that is built into shelving, a fixture or a kiosk.
Both finishes are stated for the range, so the bar can blend into dark shelving or a light fascia.
Feed the screen from your own player over HDMI, or select an Android or Windows configuration. The supported platform version is confirmed with your quotation.
A run of shelf-edge screens needs scheduling by screen, bay or store. We can scope content management around that structure; it is quoted separately from the hardware.
Design options
Long landscape bar in a black housing with a slim, even border around the picture. Shown face-on and at an angle that reveals a shallow enclosure depth.
Configuration options
Choose what you know and leave the rest. Catalogue options are pictured or stated for this range; anything else is recorded as a requirement for us to assess.
How many units this configuration is for (1 to 9,999).
Anything that helps us assess this item, for example where it will go or what it must connect to. Please do not include personal or payment details.
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Stretched Bar Displays
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Technical specifications
How to read the markers
Where an attribute is not listed, it is not specified for the range. That never means the feature is absent.
Each size has its own aspect ratio and resolution — confirmed for your configuration
Portrait operation is confirmed for the selected size and platform
Availability of each level differs by size — confirmed for your configuration
No weather protection is stated. Use inside vehicles needs a power and fixing assessment
Android or Windows configurations — the supported platform version is confirmed with your quotation
Open-frame availability by size is confirmed with your quotation
Stated, optional and confirmed
Compatible software and services
Installation considerations
Measure the length and height of the space and tell us both. Allow room at one end for cable entry and leave ventilation gaps as advised for the selected size.
Shelf-edge fixing depends on your shelving system. No shelf bracket is shown in the source, so the fixing method is assessed and agreed per project.
An open-frame module is not a finished product on its own. It needs an enclosure or fixture around it, and we supply the cut-out and fixing dimensions with your quotation.
Artwork must be made to the confirmed pixel dimensions. Standard widescreen video will not fill a bar display without being re-laid out.
A run of small screens along an aisle needs planned power and data distribution. Agree the cable route with your shopfitter before the screens arrive.
Fixing and commissioning can be arranged through our [installation and rollout service](/services/installation-rollout), quoted separately from the hardware.
Related products
Wall-mounted advertising displays
Slim wall-mounted advertising screens in sixteen sizes from 10.1 to 98 inch, with Full HD as standard, an optional 4K panel and USB, Android or Windows playback.
Digital menu boards
Single or multi-screen digital menu boards for counters and collection points, built from our display families and paired with content management scoped to you.
Bus and taxi advertising displays
Vehicle displays from 10.1 to 32 inch for buses, coaches and taxis, with ceiling or pole mounting, a DC 8–36 V input reference and Wi-Fi or 4G options.
Open-frame displays
Open-frame monitors for building into kiosks and custom equipment, in a 10.4 to 55 inch range with infrared or capacitive touch available.
Frequently asked questions
It differs for every size. Bar displays do not follow one standard shape, and the catalogue prints neither the aspect ratio nor the resolution. Rather than estimate, we record both for the specific configuration and confirm them with your quotation, so artwork is produced to the true pixel dimensions.
Not without adapting them. Standard widescreen content is far taller in proportion than a bar display, so it would either be cropped heavily or shown small with empty space beside it. Content is normally re-laid out for the bar format, and our design and branding service can do this once the pixel dimensions are confirmed.
The wall-mount format is a cased unit intended to be fixed to a wall or fascia and seen as it is. The open-frame format is a module designed to be built into something else, such as shelving, joinery or a kiosk header, and needs that surrounding structure to be complete. Which sizes are offered in each format is confirmed with your quotation.
For ordinary indoor lighting, the lower level is usually comfortable at close range. Brightly lit stores, positions near windows and screens viewed from further away benefit from the higher level. Availability of each level differs by size, so we confirm the options for the size you select.
The catalogue names buses and metro carriages as applications, but it states no vehicle power input or vibration resistance for this range. We therefore treat any vehicle installation as something to assess, including the power arrangement and fixing. Our bus and taxi advertising displays are the range described for vehicle use.
The display plays content from an HDMI source or from its Android or Windows configuration. Content management is a separate piece of work: we scope it around the number of screens, sites and people involved, and it is described and quoted separately from the hardware. See digital signage content management.
Add it to your enquiry with the options you know, or ask for advice. We recommend the right configuration and confirm it in a written quotation.
